Here is Why Keyword Optimization Is Important for Your Website

The fact that you have come across these words indicates that you really want your website to succeed. You have been doing your research and you are willing to put in the work to get it to the top of search engine results pages. All that’s left for you to do is implement what you learn.

That’s the key; before you implement, you first have to learn. Keyword optimization is the first step towards making your site accessible to users of search engines. 

What is keyword optimization?

In simple terms, keyword optimization can be defined as the act, or process of conducting research, analysis and selection of keywords. The main purpose of this is to find the best keywords that will drive traffic from search engines to the website that you are currently building, or marketing.

Keyword optimization will be the foundation of any search engine optimization that you conduct. It will also be at the heart of any search engine marketing campaign that you set off. If you choose the wrong keywords, you will end up setting and striving to achieve the wrong targets.

This keyword optimization content writing service is geared towards getting your efforts in the right direction, and the right targets.

Benefits of keyword optimization

Seeing as Keyword Optimization will be at the foundation of everything you do, I'll use Surfer SEO to get things right when doing it. With this software, it won't take so long to find the right keywords. If anything, most people engaging in digital marketing don’t use this tool. That is an opportunity for you.

Spending enough time getting the right keywords means that when you get to writing content, you will be targeting the correct keywords. In turn, your content will be effective in the goals you want to accomplish.

Choosing the right keywords also means that you get to drive quality traffic to your intended website. This means you actually offer the products or services that the people are actually looking for, that they will actually buy.

It also allows you to plan your future as you can analyze the traffic that certain keywords are getting. You can then exploit these keywords to your advantage when the time is right.

These are just some of the things you will benefit from when you get Surfer SEO content.  

How to avoid keyword stuffing

Keyword optimization is the not-so-secret sauce to getting people to visit your website from search engines. You may naturally be tempted to put in a lot of keywords once you see how well it is working for you and your website. You, however, will be committing something known as keyword stuffing.

In essence, putting in a lot of keywords will attract a penalty from search engines. The first thing is to have a keyword density ranging from 0.5 to 2% of the content on that page. This depends on the word count. Smaller word counts will need a smaller keyword density. Surfer SEO is designed in with an indicator that shows if the keywords and important terms are used correctly. 

As you are conducting keyword research, take note of the keywords that are similar to the main keywords you want to work with. Adding these to your content will help keep your keyword density within the perfect range, while still targeting more keywords.

Why you should hire me
Over the past few year, I have been providing article writing services on legiit. Unlike other freelancer platforms, the clients that I have worked with here are awesome, and I can honestly say that my experience has been blissful.

Just like any other profession, content writing requires progressive learning so as to improve on the quality provided. I recently came across a tool that has been of immense help in my line of work. Using the content editor on Surfer SEO has enabled me to link my copywriting service with various aspects of SEO.

This tool was developed to help website owners to create content creation guidelines and also review the work that has been delivered by the copywriter. There is a sidebar that indicates the progress of optimizing the content so as to beat your competitors hands down. That’s not all; you’ll also get insights on the keywords usage, length of the article, and various structural elements of your content. 

I'd recommend that you use this tool for your:

Blog posts

Landing pages

Affiliate website content

Product reviews 

Website content

PM me for samples and inquiries on Surfer SEO content writing services.